"How Come No One Knows About Us? is the practical, complete and often humorous public relations guide for organizations large and small that want to win big visibility."
Book Reviews
"PR veteran and author Robert Deigh says good publicity can be created with a little careful planning. He has learned many lessons in his 25 years in the media. Much of what Deigh lays out in his book reads like common sense...any budding PR professional can find good tips."
- The Washington Business Journal
"People who can come up with focused story ideas and pitch them to the right reporters and editors at the appropriate publications are the ones who get coverage. How Come No One Knows About Us? tells you precisely how to do that in a way that anyone can use."
—William Triplett, Reporter, Variety Magazine
"PR is much more than Public Relations. It’s Personal Reputation and Product Reputation. It’s more than image, it’s Perception Reality. If your PR needs a Power Recharge, then Robert Deigh’s, "How Come No One Knows About Us?" is the Perfect Read."
-Jeffrey Gitomer, sales guru, nationally syndicated columnist and author of many New York Times best-selling books including The Sales Bible and The Little Red Book of Selling.
"Deigh's knowledge of PR strategy and practical tactics make him one of the go-to guys in business communication. He knows his stuff and has the track record to prove it. Deigh offers great, practical methods for using traditional and new-media PR and gives them a fresh and humorous perspective that anyone can use immediately to win higher visiblity."
—Ted Leonsis, Vice Chairman Emeritus of America Online, film producer and owner of the NHL's Washington Capitals
"Robb is an energetic and successful PR professional who understands how organizations, large and small, can make their audiences sit up and listen! At PBS, he helped 300 public TV stations speak with a unifi ed voice that resulted in strong and positive nationwide news coverage. Th is book off ers page after page of excellent advice that you can use to shine a positive spotlight on your company."
—Bruce Christensen, former President of PBS and President of KSL 5 TV
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Ranked Among Top 3 PR Books on Amazon
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The Ultimate Public Relations Guide: Tactics Anyone Can Use to Win High Visibility!
Author Robert Deigh shares his 25 years of adventures and misadventures in PR Land—from Congressional hearing rooms to corporate boardrooms, to TV studios, and to the middle of the Panamanian jungle.
For PR beginners and veterans alike -- anyone in business!
How Come No One Knows About Us? puts everything you need in one book. It explains, in clear and easy-to-understand terms, concepts like:
-- Making your organization stand out from the competition
-- Getting great media visibility in a crowded marketplace. How to dig out great stories about your organization and pitch them to reporters in a way that willl make them sit up and listen
-- How to position your executive team as industry experts
-- Using Web 2.0 tools in a way that makes sense, not just because everyone else is doing it.
-- Winning big at trade shows using a few simple but proven PR tactics
And hundreds of other great ideas and concepts that will help you succeed.

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